Helping Real Estate Operators Scale

Building operational systems since 2005.

I guide growing real estate platforms in how to squeeze the best user experience out of renovation and property management SaaS tools to drive business performance.

Common client pain points:

  • Inconsistent operations across markets

  • Limited visibility into what the field team is doing

  • Trouble managing handoffs from central to field resources and back

In a pinch I can help get the most value out of the resources at hand, but with time to dive into the business’s 12 month objectives I can architect complex system interactions to build for the expected scale that deliver clear metrics and boost efficiency.

When I do my job, clients feel confident in their metrics and prepared to drive toward their production goals.


Experience

Consulting Practice

  • Engaged by CEO of a private investor to improve renovation production deliveries across five markets

  • Reconfigured SaaS platforms and updated GLs across accounting systems to improve spend management and drive business insights

Redfin Home Services

  • Principal Program Manager; led PMO to set quarterly business strategy and drive projects across operations groups

  • Drove technology and operations roadmap, scaling $100M renovation business across 30 markets

  • Completed renovation software due diligence & launched Buildertrend in first 70 days

American Homes 4 Rent

  • VP of Software Development; Product Manager for custom renovation scope & spend management platform to address $84M opportunity cost on property turns

  • VP of Sales and Systems; Product Manager for customer-facing website at americanhomes4rent.com: hosted 3M annual site visitors & 300K self-guided home tours

  • Championed “Operation: Full House” incentive program, boosting economic occupancy by $90M in four months

  • Managing Broker for Washington State

“Measure what matters”

– John Doerr

“You can’t hit what you can’t see”

– Muhammed Ali, quoting Walter Johnson

Let’s Talk

Please reach out to discuss current challenges and opportunities to work together.